Marketing Cloud Connect aggregate link level details display incorrect link names when a link name (alias) is not provided
Last updated 2020-07-20 ·Reference W-7828946 ·Reported By 1 users
Aggregate link level details will have link names that show up incorrectly in Salesforce when an email is sent without a link alias (link name) provided for some links. Normally you would see the URL if no link alias is provided. In this case, where an alias is not used for more than one URL, you will see that the another URL in the email is being used as the link name.
1) In a Marketing Cloud account that is integrated with Salesforce, create links in the email and don't set an alias for a few links. Example <a href="URL" alias="">
2) Send that email via the integration so that tracking data is pushed to Salesforce and Aggregate Link Level Details are captured
3) Navigate to Salesforce and the Email Sends tab and click into that email send to view tracking information.
4) Under the "Aggregate Link Level Detail", the emails without an alias will get the incorrect Link URL as the Link Name.
Set a link alias for all links.
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