Amazon Advertising | Discrepancy between Revenue/14 Day Total Sales and Total Conversions/14 Day Total Orders for Sponsored Display campaigns
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Amazon Advertising | Discrepancy between Revenue/14 Day Total Sales and Total Conversions/14 Day Total Orders for Sponsored Display campaigns

Marketing Cloud Intelligence

Last updated 5 days ago ·Reference W-10991192 ·Reported By 2 users

In Review

Summary
Ingesting data from the Amazon Advertising API will show a discrepancy between Revenue/14 Day Total Sales and Total Conversions/14 Day Total Orders for Sponsored Display campaigns that is greater than 5%.

Repro
Ingest and map the Revenue/14 Day Total Sales and Total Conversions/14 Day Total Orders measurements. In some cases, you will notice a discrepancy in these measurements for Sponsored Display campaigns.

Workaround
If possible, schedule a daily report from Amazon Advertising and send it to a TotalConnect data stream.

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