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Peter Howard

Journey Builder Goal and Exit Criteria Options

Journey Builder

Could we please have in a future release the ability to select Journey Data in the criteria options for Goals and Exits?

Currently if 2 records exist in a journey and have the same subscriber key (as can be the case with us in automotive if the subscriber owns more than one vehicle) if just one of those records meets goal or exit criteria then all records with the same subscriber key are ejected from the journey.

I am able to work around this with a decisions split as I can compare journey data attributes against contacts data attributes and this works fine, but it means I can't use goals or exit criteria anymore because of the problem described above and goal and exit criteria only has contact data as an option.

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Marcio Rufino - 5 months ago

Yes I agree!

A Decision Split rule can be replicated for output goals and criteria exit.

In my case, I wanted to record as a goal the result of the decision split which is the same business result, and it is not possible. =(

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Adam Eldridge - 6 months ago

Agreed, this wold be very useful, especially when you have scenario where a customer can have more than one account.
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Xan McGivney - 8 months ago

This is absolutely necessary. Thak you for adding it Peter.
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Vanessa Richards - 8 months ago

Yes, absolutely! I need to be able to use an attribute to attribute comparison for exit criteria!
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Cameron Tait - 11 months ago

Yes please. We have the requirement to eject specific journey entries, where they have purchased more than one item. Decision splits before each email activity is not a valid workaround when there are lots of reminder emails.

Why is this not a standard feature when purchase journeys are so common?

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Jason Sagebiel - 1 year ago

A big need for us! Also in education where we have tons of student and faculty applications, where there may be many applications by the same faculty or inquiries by the same student lead.

Need the ability to set exit criteria based on Journey Data.

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Bailey Ayers-Korpal - 1 year ago

Yes please! I work at a higher ed institution where contacts can have multiple applications or inquiries. We have found some very cumbersome work-arounds for the time being with decision splits and attribute comparisons, but enabling this would be a game changer (especially as you look at the full lifecycle of someone from prospective student to alumni in one org).

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Stan Alachniewicz - 1 year ago

Yes, we also think this would be great to have.
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Joshua Hough - 1 year ago

Agreed!
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Bernadette Buck - 1 year ago

This would simplify administration of complex journeys considerably. We would also use this as we make heavy use of attribute to attribute comparisons in decision splits to eject the contacts who have responded on the specific record that's in the journey. We reengage with them often, so being specific is critical.

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Mary Curtis - 2 years ago

great idea!
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Cathy Williams - 2 years ago

We have a journey which uses a calculated value in a decision split and the goal for this journey is to determine the effectivenesss of of the messaging for contacts who are processed through the decision split. The ability to use Journey data for the setting the goal would give us the ability to determine the effectiveness.

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1557653620 - 2 years ago

That's totally an issue to be addressed as we have exactly this limitation with an automotive client as well.
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Hari Govindan - 3 years ago

Please address
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Craig Poirier - 3 years ago

Please address. Our decision splits are growing to a point where they are hard to update.
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Peter Howard

3 years ago

1,830 Points Open

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