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840  Points
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Subscriber Key Migration Feature in Marketing Cloud

We often run into scenarios where we have to change the subscriber key or contact key of a customer on the Marketing Cloud platform. This scenario often happens when Marketing Cloud is implemented first before Sales or Service Cloud and the email… Show more

4 comments · 1 month ago

5,960  Points
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Report on Super Messages

It would be really helpful to have some control/report over the super messages consumption on the app itself. Today there is no easy way to have this information. This would allow the customer to be more aware of the marketing activities in which… Show more

62 comments · 3 years ago

280  Points
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Add CTO metrics in Email send tracking reports for Marketing Cloud

We have many metrics in Email tracking send reports such as Send, open, click and even CTR ( Click through rate)  but CTO is mssing . Click to open rate percentage (CTO) is described as:Click to open rate is the percentage of recipients who opened… Show more

7 comments · 5 months ago

2,310  Points
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Sync Subscriber Status from Marketing Cloud to Salesforce

Currently the Marketing Cloud Connector syncs opt-out (unsubscribed) status for a subscriber back to the corresponding Salesforce record.  It would be very helpful if it also synced back the Subscriber Status as well, indicating if a subscriber is in… Show more

18 comments · 4 years ago

370  Points
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Email overlay view in Journey Builder reports

For every email manual send we can see the email overlay view, showing the click activity distributed according to the email contents disposition. However, if we make the send through Journey Builder, this display is not available. My idea is to make… Show more

3 comments · 3 years ago

10  Points
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Add new Data Type in MC: Address

Very often and in many projects you need a data type of type Address in the Marketing Cloud and I thought it might be an idea to implement it. What do you think?Thanks,Matteo Novelli

0 comments · 16 hours ago

20  Points
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Differentiate Inferred Opens in Tracking Extract

Inferred Opens need to be included with the actual open count shown in the SFMC UI of email tracking.If this is not possible then provide a way to differentiate Inferred Opens with Actual Opens in any means like creating a seperate csv file in… Show more

0 comments · 17 days ago

270  Points
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Filtered data extension based on synchronised data extensions

For some implementations, it would make a lot of sense to have filtered data extensions  based on the synchronized salesforce DE's instead of having to query them all the time. This would allow for always getting the latest fields etc. and make… Show more

6 comments · 3 years ago

250  Points
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FTAF Customization (Forward to a Friend)

Currently we have FTAF functionality in Marketing Cloud. The functionality seems basic. Would be good if we can customize the Email Message, FTAF Landing page, Profile Center Link without any service engagement.

2 comments · 2 years ago

120  Points
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Publication Lists with Salesforce Sends

Salesforce Sends are for all intents and purposes like regular sends except for the tracking they send back to say the Sales Cloud. In any case, its a data extension first. So not having the same type of publication list targeting, it leaves one… Show more

2 comments · 3 years ago

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